Search Engines

Now you have a beautifully designed website with all the content you feel it needs, great graphics and additional features such as web reply forms. You publish it on the net and yet you see no response. You have no idea how many people have looked at it and you wonder whether or not it was worth the bother.

This is where hit counters and search engine submissions come into play. PGA Web Design can include on your site a counter to measure how many people have visited the site, where they have visited from and even what type of PC and what kind of software they used to visit. This information could be invaluable to you as it will indicate any changes you may need to make to the site, what kind of audience is interested in your business and what areas they are interested in. And the information you gain can be used to guide other areas of your marketing plan too.

A simple counter like the one on the left of this page will give you all the information you need to judge whether or not your site is a success. And what's more, it's free!

The next thing is to drive traffic to your site, using search engine submissions. The majority of people using the web to find products and services use search engines such as Yahoo!, Excite, Alta Vista and Lycos. Getting on to their lists and, more importantly, to the top of their rankings is no mean feat. But it can be done with a little investment. There are services out there that, for a small monthly fee, can continually submit your website address to hundreds of search engines and in the right categories. PGA Web Design will help you choose the ones that best suit your business - and get things moving for you.

There are no guarantees, but the more search engines you submit to, the more traffic should come your way. And more traffic can lead to more business for you.